Branding
The O2
Role: Design and Art Director
The O2 wanted to get a new look for their digital presence. Using their colour pallet and graphic elements a visual aesthetic was created to present musical acts. Combining the nodes that are part of the O2 logo with imagery from the artists, an adaptable identity was born. The visual language was created to reflect the fact that a live act is an experience that plays on more than just one sense.
